It’s funny. Whenever I get a new cell phone, someone releases a new one, and usually I get jealous… This time I’m not. I love my T-Mobile Wing.

The Shadow knows what you want — a simpler smartphone with many capabilities. That’s T-Mobile’s Shadow, announced on Monday as the first in a new product line that the company said “will become synonymous with playful, easier, and richer communications experiences.”

Your actual shadow is one of your closest companions, which is T-Mobile’s reason for the name choice — staying closely in touch with your companions with a “screamingly simple interface.”

T-Mobile president and CEO Robert Dotson said this new device is not a productivity tool, but is “designed for people who have lives beyond work.”

People have lives beyond work? Really? Who would have thunk it?

Now if they can just make it so I can sync my phone without needing Outlook, life would be perfect.

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