AT&T Is Breaking Up With Dish.

This article actually came as quite a shock to me. Because DISH and AT&T are breaking up? No. Because DISH needs AT&T to survive? No. Then why?

Satellite TV provider Dish Network said Tuesday that AT&T will end its agreement to bundle its TV service with AT&T’s broadband and phone service at the end of the year.

AT&T and Dish have had a joint marketing deal since July 2003, which allows AT&T to package the Dish TV service with AT&T’s phone and Internet packages. But AT&T has decided not to renew the agreement, and as required by the contract between the two companies, AT&T is giving Dish six months notice that the deal will expire December 31, 2008.

I was shocked because I never got a chance to bundle all my services. Not that I would have, but here in former Bellsouth territory, all of the bundles I have seen are with DirecTV.

I never received an offer to bundle my services. I had no idea DISH and AT&T were working together. Now that’s marketing for you. Great job guys! You need to take a clue from the guys who market Orovo. At least I have heard of that, and knew that it was available.

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